Financial planning for everyone

Traditional financial planning practices are complex and dependent on expert advice that’s often available only to the wealthy. We make financial planning a possibility for everyone, with an online solution that dramatically simplifies the task of building a sound and comprehensive financial plan. Allowing people, regardless of financial acumen, to build their own financial plan or better engage with an adviser.

We simplify and demystify financial planning

Do-it-yourself financial planning

Up enables users to reimagine the future and unleash new possibilities through better financial decisions.

Learn More

Digital planning for financial advisers

Up Adviser helps financial advisers demonstrate the value of their advise and build trust through transparency.

Learn More

White label planning solutions for financial institutions

An innovative solution to drive digital transformation and deeper customer engagement.

Learn More

    Up Adviser was developed in collaboration with top advisers and their clients

    This industry pilot project set out to demonstrate that a collaborative approach to digital financial planning, supported by BTO’s solution, could help advisers improve productivity and serve clients better.

    Click Here To Get The Pilot Report

    Brighter futures

    Making a difference by enabling UN Social Development Goals through financial inclusion and empowerment.

    Learn More

    Internationally recognised and awarded

    Awards New

    BetterTradeOff in the news

    Fintech Start-up Has Holistic Life-planning Solutions For Everyone

    An interview with BTO Co-Founder and CEO Laurent Bertrand.

    Read more

    Young adults tackle first economic crisis

    The Sunday Times finds out how they are rethinking their saving and spending habits with the Covid-19 pandemic.

    Read more

    Me & My Money: Sound financial planning is core tenet in his life

    Fintech founder believes in investing with long-term view, tapping power of compounding.

    Read more

    Tech Talk: The FinTech Start-up Revolutionizing Financial Planning

    Shannon Cullum, CMO at BetterTradeOff, talks about BetterTradeOff’s latest successes, their big plans, and their revolutionary financial planning solution Up.

    Read more

    Singapore FinTech Gears Up For Global Expansion

    To support its global ambitions, it has appointed a veteran entrepreneur to its board.

    Read more

    BetterTradeOff wins the Global FinTech Hackcelerator 2018 at Singapore FinTech Festival

    Out of 20 finalists, BTO is crowned the winner at Singapore FinTech Festival 2018.

    Read more

    Meet Up: a financial Planning platform to help you manage your money

    Financial planning. Two words to the average millennial, at best, spark disinterest, and at worst, causes anxiety.

    Read more

    How financial planning will change post COVID-19

    BetterTradeOff CEO, Laurent Bertrand, talks about Up and how financial planning has changed due to the pandemic on Money FM 89.3 with Elliott Danker, Manisha Tank, and Ryan Huang.

    Read more

    What’s Up? How to Break Out of the Sandwich Generation Cycle with this Platform

    Caught between filial piety and obligation.

    Read more

    Synpulse and BetterTradeOff partner to transform financial planning in Asia

    The partnership brings Synpulse’s deep knowledge and expertise in financial services to BTO.

    Read more

    Financial Tools: Part 2 – Financial Planning App

    Covid-19 has dealt a severe blow to the economy, and as it has, affected people of all ages and vocations across the world.

    Read more

    7 money tips for young adults who want to retire early

    The Edge Singapore spoke to Laurent Bertrand, the co-founder and CEO of Up, a platform that simplifies financial planning, on how young adults can start planning for their retirement, as well as other money-saving tips.

    Read more